The ATP and WTA tours have made great efforts in recent years on developing digital content, but players say there could still be more to do in order to attract new tennis fans.
On Saturday night at the BNP Paribas Open, Naomi Osaka had just lost the first point during her tennis match against Veronica Kudermetova.
As it got quiet, one spectator shouted out, “Naomi, you suck.”
After 12 years with no title sponsor, the WTA announces a new four-year partnership with Hologic. The WTA is a global leader for women’s sports, and Hologic is at the forefront of technology that prioritizes women’s health.
