NBCares Silver Linings: Pay It Circle

NBCares Silver Linings: Pay It Circle

Sandie Newton Connect

A Coachella Valley restauranteur is helping her fellow small business owners who’ve been severely impacted during the pandemic. Liz Ostoich is humanizing local businesses by putting a face to the place with videos to introduce the managers and staff. Ostoich’s “Pay it Circle” campaign is a silver lining that will challenge the community to come together.

 

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